Marketing & Communication Coordinator

  • ZRE
  • Beirut Digital District, Beirut, Lebanon
  • Jul 15, 2019
Full time Marketing Media-Journalism

Job Description

Job Summary: We are looking for a creative Marketing & Communication Coordinator to handle planning, implementing and monitoring the company Social Media platform according to our strategy. In addition, he/she will be responsible for planning and implementing analyzing campaigns for ZRE and BDD, along with all promotional and branding items. The Marketing & Communication Coordinator will be covering all events in an interactive and innovative approach in order to increase company awareness, improve marketing efforts and increase sales.  

 

Job Duties and Responsibilities:  

  • Devise integrated marketing campaigns with the aim of acquiring and retaining customers  
  • Manage the implementation, tracking and measurement of marketing campaigns 
  • Brief and oversee the work of internal and external agencies, such as designers, animators and printers, who will deliver much of the campaign activity 
  • Write, edit and proofread copy for promotional materials within marketing campaigns  
  • Ensure that the organization's brand and identity is adhered to in campaigns and in all communication channels 
  • Create and analyze reports for the campaigns 
  • Create and analyze quarterly social media reports  
  • Develop and implement yearly a thorough marketing calendar for ZRE & BDD separately by taking into consideration other department’s input 
  • Create content for the social media calendar and implementing it across Social Media platforms ( Instagram, Facebook, Twitter, YouTube and LinkedIn) for both ZRE and BDD 
  • Perform social media efforts to improve KPIs, likes, shares, tweets, etc. 
  • Reply and engage with followers on social media  
  • Live coverage of all events flagged by the team 
  • Represent BDD & ZRE in all events, workshops and seminars 
  • Working closely with other departments for events’ communications and branding requests,  promotional items and landing pages  
  • Develop creative briefs and communicate strategic objectives to third parties to ensure projects are completed in alignment with strategy 
  • Keep website updated in a timely manner with latest news, updates and changes and seek site information from departmental key individuals  
  • Create weekly newsletter for the BDD community and extended community, keep TV screens across BDD updated as well as App Highlights, BOT and New Sections 
  • Create and execute outreach communication plans for events organized by BDD and/or partners 
  • Identify topics, themes and stories for the BDD Blog and coordinate with third parties to create the articles. Issue articles on the website in accordance with the marketing calendar and review and analyze statistics of the blog.  

 

Job Qualifications: 

  • BA in Business with Marketing specialization 
  • 13 years of experience in Social or Digital Marketing  
  • Proficiency in MS Office 
  • Knowledge of Social Media platforms and tools (Facebook, LinkedIn, Instagram, Twitter, YouTube), Google Analytics, SEO  
  • Excellent communication in English 

 

Job Requirements:  

  • Creativity 
  • Positive and enthusiastic 
  • Organized  
  • Analytical skills 
  • Flexible 
  • Able to communicate clearly 
  • Team player  
  • Able to analyze, measure, and report the marketing initiatives