Job Description
Position Overview
The Product Lead will support the development and continuous improvement of the nammiskills digital platform by combining responsibilities related to product definition and user engagement management.
The role requires a structured and user-centered approach to product development, ensuring that platform features are clearly defined, effectively communicated to design and development partners, and implemented in alignment with the platform’s objectives.
In parallel, the Product Lead will manage the platform’s CRM configuration and user engagement activities, ensuring that user interactions are properly tracked, communication workflows are implemented, and engagement insights are generated to support the platform’s growth.
The Product Lead will work closely with program stakeholders and implementation partners to ensure that platform features, engagement mechanisms, and user data tracking remain aligned and effectively support the goals of the nammiskills initiative.
Key Responsibilities
- Product Definition and Requirements Development
- Translate stakeholder needs and program objectives into clear functional product requirements and specifications.
- Document user journeys, workflows, and feature specifications to guide UI/UX design and platform development.
- Ensure that product requirements are structured and sufficiently detailed to support implementation by external partners.
- Product Backlog and Feature Coordination
- Break down platform features into user stories and functional requirements.
- Maintain and update the product backlog and feature documentation.
- Support feature prioritization and delivery planning in coordination with project leadership.
- Collaboration with Design and Development Partners
- Work closely with UI/UX designers and platform development partners to explain product requirements and ensure a shared understanding of expected outcomes.
- Review design proposals and implementation outputs to validate alignment with product specifications and user needs.
- Track the progress of feature implementation and help address issues affecting delivery timelines or scope.
- CRM Configuration and User Engagement
- Configure and maintain the platform’s CRM entities, lifecycle stages, and user segments.
- Define and manage user engagement workflows and communication campaigns.
- Ensure that relevant user interactions and lifecycle events are properly tracked.
- Analytics and Platform Insights
- Monitor user engagement metrics and platform usage data.
- Produce structured reports and insights to support product improvements and outreach activities.
- Identify opportunities to improve user participation and platform adoption.
- Product Demonstrations and Stakeholder Engagement
- Lead or facilitate product demonstrations and platform walkthroughs for stakeholders and relevant user groups.
- Present newly implemented features and platform updates.
- Gather feedback from stakeholders and users to inform future product improvements.
Qualifications
- 7–10 years of professional experience in product management, CRM management, digital platforms, or related roles.
- Demonstrated experience working with digital platforms or online services.
- Experience producing structured product specifications and functional documentation.
- Experience working with a CRM system and managing engagement workflows or campaigns.
- Strong communication skills and ability to work effectively with technical and non-technical stakeholders.
Preferred:
- Experience working with EdTech solutions and digital communities.
- Familiarity with user analytics tools and CRM platforms.
Key Competencies
- Structured and analytical thinking
- Strong communication and stakeholder engagement
- Ability to translate requirements into clear product specifications
- Data-informed decision making
- Ability to coordinate effectively with external partners
Company Profile
Forward MENA is a non for profit organization aiming to develop the digital skillset of people from all backgrounds to fulfill the jobs of today and tomorrow. It is an incubator of educational programs at the intersection of design, technology, and leadership targeting Kids, University Students, and Continuous Learners.